Things I Learned in Advertising This Week

People decide on whether they trust a public speaker within four seconds.

The seats at fast food restaurants like McDonald’s are designed to be uncomfortable and numb your ass within 7 minutes, so that you won’t linger. At Starbuck’s, they designed chairs to make you want to sit. Well, as much as you can while ingestng a diuretic.

All decisions have emotional content. There is apparently no such thing as a decision based solely on logic. Sorry, Spock, so much for all that Kohlinar, huh?

Pepsi tastes better to most of those surveyed at the sip level. But when it came to drinking a whole can, Coke was preferred. (Both drinks are evil.)

Advertising companies have stinky bathrooms. So stinky they sting. You figure out why.

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One Response to Things I Learned in Advertising This Week

  1. Jos says:

    When I was in Atlanta I visited the Coca-Cola Museum (and there’s not an extra “e” in museum). It was cool. They let you sample as much soda as you want and then they shoot it in a rainbow like the fountains in Vegas. Is there a Pepsi Museum?

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